Overall rating: 4.938983 / 5 from 295 reviews.

AI Generated Review Summary

The 24HR CONVERTIBLE GOWN by BIRCH is praised for its soft, organic fabric and thoughtful design, making it a perfect gift and convenient for diaper changes. Customers appreciate its quality, adorable print, and the ability to keep babies dressed and grown up.

Summary topics

  • Gift Quality (6%): Customers expressed appreciation for the perfect gift, which was mentioned multiple times in the reviews.
  • Material Comfort (11%): Customers appreciated the soft and comfortable material of the product, which was mentioned multiple times in the reviews.
  • Diaper Change Convenience (8%): Customers raved about the easy and functional gowns, praising their quality fabric and convenience for diaper changes.
  • Print Appeal (6%): Customers keep praising the adorable and cute print, with many describing it as perfect for winter.
  • Product Quality (16%): Many customers raved about the great quality of the product, mentioning it multiple times in their reviews.

Review topics: [].

Review highlights

  • "Convenient diaper changes, quality material and love the build in mitts." — Kimberly C.
  • "I also love the one button for quick diaper changes." — Lia N.
  • "Easy diaper changes and great quality fabric !" — Heather O.

Reviews

Perfect match for East Coast fall & winter! Super functional for quick diaper changes.

"As a new mom to a 2-month-old cutie, I’ve been searching for the perfect clothing for the upcoming cool weather—and this 24-hour convertible gown is an absolute game-changer! It works like a gown that fully covers baby’s body, keeping them cozy and warm around the clock. The material is top-notch, and night diaper changes could not be easier! I previously looked into footies and pajamas, but even with brands like Magnetic Me, you still have to pull baby’s legs out and stuff them back in during middle-of-the-night changes—not to mention zippers or snaps, which are always a hassle in the dark. With this gown, you can leave their feet out during the day and tuck them in at night so it functions like a wearable blanket/sleep sack. It’s also super easy to layer with a swaddle or an arm-free sleep sack over it. Best of all, the 100% cotton material is wonderfully soft and breathable! Highly recommended!"

— Xiaohuan W. (5/5)

Love it!!!

"this is such a great onesie!!! my daughter kicks her feet out of the footies on normal onesie and then pulls it down off her shoulders so it always wakes her up. i was looking for something where she is able to kick freely and not disturb her sleep, and this onesie did exactly that!! the fabric is super soft as well! only wish they made bigger sizes."

— Rylie L. (5/5)

Bought More!

"I had one of these for my last baby and used it so much that I purchased 2 more for this baby. Definitely the best type of gown for those first few months. Easy access to diaper and with 4 kids I won’t go through the haste if 2 pieces during those first 2 months. The button down makes it easy for skin to skin and the sack is just so easy for diaper changes. I’d even not button the sack back up if I didn’t want to. Definitely need 1-2 of these sacks. The other sacks that are open at the bottom the baby’s feet just poke through and it rides up. This keeps the baby’s feet warm and no continually filling the sack down. Round 4 and still loving these!"

— Moriah D. (5/5)

Best Gown Ever

"We used these so much as our little one was growing up in different stages. We also buy them as presents for others. They are the most thoughtfully designed gown. They are so practical, such a good qualities so easy for diaper changes you will not regret buying this product we absolutely love it."

— Crystal M. (5/5)

Softest gown ever

"These are the best for newborns! Soft, easy to get on and off, easy to change diapers in."

— Lm T. (5/5)

Best shower gift ever

"I buy goumi now for everyone having a baby after getting it for my own daughter. The fabric is so soft I want to wrap myself in it! It keeps the babes cool in warm weather and warm in cool weather."

— Rebecca W. (5/5)

Beautiful color and material

"Beautiful color and material. Can't wait to use it for my little gal."

— Jazmin M. (5/5)

My favorite baby gown!

"I was introduced to Goumi by my husbands coworker and can't believe I didn't know them before! Bought 4 each size cause that's all he sleeps in! Love love LOVE!"

— Atenea L. (5/5)

Gorgeous, soft, perfect

"This gown is absolutely perfect. The fabric is sturdy in construction, soft while strong, but not to stiff or not to lose - right in the middle. The bottom closure part is really unique because you can fold the inner flap inside to keep the little baby toes warm, or if your baby runs hot, you can open that part up to expose their feet. The built-in MITTS are an extra bonus and help make the gown super unique. Also doubles as an excellent Baby gift."

— Amanda T. (5/5)

Love!

"Color is so pretty. So so soft and comfortable. Washes well."

— Brittany T. (5/5)

Q&A

Frequently Asked Questions

What is the 24 HOUR CONVERTIBLE GOWN made from?
The 24 HOUR CONVERTIBLE GOWN | BIRCH is made from 70% viscose from bamboo and 30% organic cotton. The product description also describes the fabric as soft and breathable.
How does the gown convert into a sleeper?
A one-snap foot pocket lets you quickly change the 24 HOUR CONVERTIBLE GOWN from a gown to a sleeper. The description notes this feature is handy for diaper changes.
Does the 24 HOUR CONVERTIBLE GOWN have built-in mitts?
Yes. The gown has built-in mitts with a high-contrast black-and-white pattern to help keep hands covered and protect against scratches.
How should I wash and dry the 24 HOUR CONVERTIBLE GOWN?
Machine wash it on low or delicate. Dry it on gentle or low, or line dry.
What does the product description say about the fabric in different temperatures?
The 24 HOUR CONVERTIBLE GOWN fabric is described as cool in the heat and warm in the cold. It is also described as soft and breathable.